We've seen products make their first appearance in the form of a UPC filing before, and it looks like Nintendo may now be following the trend, with a recent filing of its revealing what looks to be an awful lot like a new Wii SKU.
According to Codename Revolution's "distributor contact," the mystery product is described only as the "New Pack," and it apparently boasts a $289.99 Canadian retail price (which is the same as the current Wii SKU). While the UPC database unfortunately doesn't have any other details, speculation on the internets points to either a new bundle (possibly including the Wii Zapper or another game) or a new color, a rumor we've seen come and go in the past.
Whatever it is, it seems safe to bet that it'll hit store shelves just in time for the holiday season.