Don't let Mario's overalls fool you, Nintendo likes money just as the next console maker. No surprises there — Memories do come flooding back to when Nintendo announced Wii pricing and many flipped out at parting with US $250 as opposed to the rumored $199. Newsweek's got a piece up on the Wii about demand for the machine, the radio contest fiasco and a few blurbs from Nintendo's Perrin Kaplan. Regarding the contest, Kaplan offered her condolences and stressed that Nintendo had nothing to do with it. Regarding the shortages, she said:
We produce a healthy number, with more shipments coming weekly. We're not sure what more we could have done to meet such overwhelming demand... We try to minimize that [airlifting in consoles as Sony did with the PS3], as air is costly. We're a profit-oriented company.
Yup, that you are. And turning a pretty penny from what we hear!