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June 1st, 2008, 22:40 Posted By: wraggster
Americans have been buffeted with news of our nation's pending recession and the devaluation of our dollar for months now, but in a market with such standardized prices, the American video game industry and game consumers haven't really felt the effect of our economic instability. However, according to industry analyst and prognosticator extraordinaire Michael Pachter, our pecuniary puniness is the cause for the current American Wii Fit shortage -- nearly four times as many copies of the title made their way to Europe, where the Euro, unlike the dollar, is gaining strength.
In Pachter's own words, "We're seeing companies ignore their largest market simply because they can make a greater profit elsewhere." You don't need to be a revered industry analyst to notice that -- the title, which sells for $90 in the U.S., is speedily selling for the equivalent of $140 in Europe. Pachter also remarks that Americans can afford to wait for future shipments of the title, as Nintendo knows "that Americans will be just as fat a few months from now." Words hurt, Pachter. Words hurt.
http://www.joystiq.com/2008/06/01/pa...o-weak-dollar/
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