Wii is going to beat the competition because powerful chips and graphics have yet to motivate PS3 and Xbox 360 sales, according to Nintendo Of America's George Harrison. Fun trumps all.
"We’re starting to see in the performance of the PlayStation 3 and Xbox 360 that that’s not necessarily motivating the market the way it used to," he explained in an interview with Bloomberg. "So we’re going to start work on future technology only when we believe it’s necessary."
Harrison went on to say that Nintendo will reach its goal of selling 35 million Wii units by 2011 or 2012. The company is boosting production in China in order to keep up with the overwhelming demand for the next-gen console.
"Demand is much greater than we anticipated," he said. "A year ago no one thought we would be in this position."
Is there anything more inspiring than a comeback story?