Nintendo: They just don't get us!

May 29th, 2007, 18:58 Posted By: Triv1um

Via Wii UK

According to Nintendo, Microsoft and Sony simply don't understand what they're trying to do.

In what will surely prompt some kind of caustic exchange between the companies via the media, Nintendo of America's George Harrison described to Wired his views on his two competitors:

"We can already see some of the things [ Microsoft and Sony ] tried. For last year's E3, at the last minute, Sony rushed out their Sixaxis controller as an effort to respond to the Wii remote. We saw Microsoft roll out Viva Piñata as their killer app for the Pokemon set. And neither of those worked really well.

Part of this is, I think it's not in their DNA. They're really good at reaching a certain customer, and have a real difficulty understanding how we succeed with the customers that we have," said the senior vice president of marketing and communications."

Claws are well and truly out.

I particularly love the line "They're really good at reaching a certain customer." What Harrison actually means is, "They're really good at making moronic games for morons. Explosions, hookers, and baseball bats." Wonderful.

Nintendo do seem to have been rather arrogant and bullish of late - it must be the summer heat. Or the fact that, at long last, they've launched a games console that's actually exceeded their sales expectations.

DS not included, of course.

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