DS Month: Nintendo may publicly claim that it doesn't consider the likes of Apple's App Store and iPhone, or even the Google G1 phone and Android Marketplace, as competitors - but CasualGaming.biz sister site Develop understands the format holder is very much working on its own 'app strategy'.
Sources which attended the top-secret Nintendo Developer Conference in London this week have told us that Nintendo has a plan in place that will push developers towards producing short-form content for its new DSi handheld.
The device includes access to the DS Shop and DSi Ware, but instead of emphasising game downloads - as has been done with previously with Wii/WiiWare - Nintendo is encouraging developers to think about making shorter 'applications', both of a games and non-game variety for the DSi.