Nintendo has been doing a bang-up job of reaching out to casual gamers and even those who wouldn't think of playing games with the Wii, but what of the hardcore set?
There has not been much in the way of in-house Nintendo games for longtime fans since Legend of Zelda: Twilight Princess launched alongside the console last autumn. Nintendo is now working on a plan to fix that.
Intergalactic butt-kicker Samus Aran continues her first-person shooter adventures in Metroid Prime 3: Corruption, which leads Nintendo's American Wii line-up for the summer. The game will be in stores on 20 August.
Wii owners in Europe will likely need to be patient a while longer. Nintendo could not confirm today when the game would be out over here.
Closer to home, this week sees the release of Mario Strikers Charged - the online-enabled Wii Mario-themed football game.