Nintendo appears to have its sights set on new audiences for the DS platform with the release of the DSi. The company already has the gamers, it has the people who want to train their brains, and now it may be targeting businesses.
Speaking with Kyodo News on the 11th, Nintendo President Satoru Iwata made note of the platform's potential for business use now that the DSi revision has been released. Central to this vision is the system's support for downloadable software, making it cheap for companies to produce business-use software on a small scale.
As an example of possible business use, Iwata suggested that an insurance company, which currently uses PC terminals to share product information with visiting clients, could use the DSi for the same purpose.
Iwata also hinted at an expansion of Nintendo Spot, a Japan-only test service that beams product information and news to DS systems at select McDonalds restaurants and on one Tokyo train line. Iwata hopes the DS sees more of this use as an information terminal, with information beamed directly to users at theme parks and malls.