Publisher Mindscape is to release a Coronation Street title on Nintendo’s DS which it describes as “an adventure and task based concept set within the theme of the famous fictional street”.
The move comes thanks to consumer product licensee RTL Games, which is also behind an upcoming board game entitled Destination: Coronation Street.
“Coronation Street is a national institution and was watched by over 78 per cent of the UK television population in 2008,” ITV Global Entertainment’s international merchandise and licensing director Aysha Kidwai.
“We receive thousands of fan letters enquiring about the series every month. We’re responding to this huge demand by developing a range of exciting and innovative family targeted products inspired by the show.”
Mindscape has previously released titles based on other TV licenses such as Deal or No Deal, Golden Balls and Ready Steady Cook.
Coronation Street will be released on DS in Q4 this year.