If we're to believe Dustin Wilson's assurances, the mischief above wasn't a product of Photoshop or any other methods of internet chicanery. He actually scribbled the Wii endorsement onto the Xbox 360 display boxes with a white paint marker while one of the game shop's employees was distracted.
This episode of When Keeping it Wii Goes Wrong was created as an entry for the EvWiiwhere Challenge hosted by N+, a MyOpera community for Nintendo fans. The contest called for readers to take pictures of the word "Wii" spelled out in unconventional ways, but we're sure this wasn't what the site had in mind. We might have our gripes with all the Electronics Boutiques and GameStops out there, but vandalizing other people's property just isn't cool, especially when it's at the expense of a worker who's just doing her job.
But who knows, maybe this sort of joke will catch on with other retailers? If you think about it, this would be a great way to promote the Xbox 360 to customers inside the shop, while at the same time catching the interest of people outside who see the storefront's Wii wisecrack. It's genius!